Making Acupuncture Pay: Patient Management for Practice Success

As an acupuncturist in private practice, there is often the conflict between being a healer and a business administrator. Running an acupuncture practice involves over 100 different types of tasks, only two of which are diagnosis and delivering care. In order to succeed in spite of economic circumstances, one must at the same time, be an effective clinician and an effective administrator.

Increasing treatment results by using effective treatment styles is essential to gain patient trust from the first treatment onward. At the same time, an effective administrative system is necessary for business proficiency.

In this course, Matthew Bauer, an acupuncturist with over 20 years of experience, gives real-world advice on how to successfully take on all aspects of running a private practice. Matthew draws on his own personal experience on practice building, and elaborates on topics like how to estimate the odds of success, space your treatments, determine your fee structure, and communicate with patients and potential patients.

Upon completion of this course, practitioners will:

• Perform an intake that allows an accurate estimate of treatment success.
• Learn how to space treatments for maximum therapeutic value.
• Understand the differences between different primary practice models.
• Know patient progress with accuracy.
• Be able to design an evaluation on how to open a practice.

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